Meeting 2 – Community Profile (Part 1)

During our January 17 meeting, we reviewed the Core Values we identified in our first meeting, compared them to the partial survey results, and discussed adding a (perhaps aspirational) value related to missions/outreach, which we defined as living our faith in Christ.

For the second half of the meeting, we conducted a SWOT analysis, identifying internal strengths and weaknesses, and external opportunities and threats to our continued growth. See the 160117 Minutes for more details.

SWOT Analysis
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For our January 17 gathering, we reviewed demographic and survey data to answer the question, “Whom are we trying to reach?” This includes a 2015 FullInsite Report for Whatcoat UMC, and a Mosic Groups and Segments description of people in our community. This information corresponds to that Malphurs calls demographic and psychographic information, in Chapter 8: Reaching the Church’s Community.

We will be holding a second part of this Community Profile on Sunday, January 31, our third meeting.